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What is WordPress

WordPress is an online, open source website creation tool written in PHP. But in non-geek speak, it’s probably the easiest and most powerful blogging and website content management system (or CMS) in existence today.what is WordPress?

What can WordPress do?

WordPress is an excellent website platform for a variety of websites. From blogging to e-commerce to business and portfolio websites, WordPress is a versatile CMS.

Here are just a few examples of the types of websites you can build with WordPress:

  • Blog
  • E-commerce
  • Business
  • News
  • Photography
  • Music
  • Membership
How do I get started using WordPress?

Now you’re probably asking, “how do I get it?”

WordPress is free. Yep, that’s right – it’s 100% free.

WordPress can be downloaded for self-hosted installations from WordPress.org or it can also be used as a hosted service via WordPress.com.

So, what are you waiting for? Go get WordPress today to start creating your awesome website.

What is a CMS?

A Content Management System, or CMS, is a piece of software designed to help users create and edit a website. It's important to note, however, CMS do much more than help manage the text and image content displayed on webpages. They have evolved to help design the look of websites, track user sessions, handle searches, collect visitor comments, host forums and much much more.

Content Management Systems have been detected on over half of all websites with an even higher percentage detected on the most popular domains. If you ever wonder which CMS is behind a website you're looking at, just plug the url into the form above and we'll do our best to detect it for you.

How can I hire you?

you can hire me are many simple steps.First you can message me if you need help or you can hire me by going to this link.

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How to Make a WordPress Website?

Step 2: Pick a name for your website, buy a domain & hosting

When learning how to make a website, picking a name is probably the most fun aspect of the whole process.

After all, you have complete freedom here. You can pick literally any name you wish for your website.

However! There are still some things you need to understand to set yourself up for success later down the road.

First off, there are nearly 2 billion (!) websites online on the web (at the time of writing). Meaning, staying original can be quite challenging.

It’s a really good idea to construct your website’s name (and thus your domain name) around either the name of your organization (the most obvious approach) or a phrase that’s associated with the niche you’re in, but with some added words for better brandability.

In short, a good domain name should be:

  • brandable – unique sounding, like nothing else that’s out there in the market
  • easy to memorize
  • short – those are also easier to memorize
  • easy to type and hard to mix up – you don’t want people to be wondering how to spell your site’s name
  • including niche-related keywords – for instance, if you do anything with pizza, it would be cool to have “pizza” somewhere in the name of the site; it works the same in non-pizza industries as well. 🍕

Here’s a quick tool you can use to find out if the domain name you’re interested in is available:

If you have no idea which domain you want to get then go straight to our no.1 generator – Domain Wheel and see how it can help you.

Start by inputting a seed keyword that defines your website well.

domain wheel

Domain Wheel will come back with some suggestions. You can narrow it down from there to find your perfect domain name.

The next step once you know which domain name you want is to register it and also buy a hosting package in one go. Let’s take care of that next:

a) Buying your domain name and hosting

💡 Note. While things like buying a hosting package might sound intimidating at first, there’s really nothing to worry about. The process we’re presenting here is simplified and doesn’t require you to do any technical heavy-lifting.

🧙 Beginner's note: What is hosting anyway?
 

There are tens if not hundreds of different companies that can register a new domain name for you. Then, there are also tons of companies that can sell you a hosting package…

But let’s not complicate things for ourselves and instead get everything from a single company – and in one go.

We’re going to use Bluehost. Here’s why:

  • Bluehost is a reputable web host that’s optimized for WordPress and will make sure that your website operates with no hiccups
  • it’s one of the few companies recommended on the official WordPress.org website
  • it’s cheap (from $2.95/month)
  • it’s easy to use and beginner-friendly
  • you get a domain name for free

Here’s what’s going to happen now:

  1. We’re going to go to Bluehost and pick a hosting plan for our website.
  2. We’re going to register a domain name with Bluehost as well (the domain is free).
  3. We’re going to tell Bluehost to install and configure a clean version of WordPress on our new hosting setup.
  4. We’ll walk out with a 100% operational WordPress website!

Let’s get started – this is how to make a website:

First, click here to go to Bluehost. Once on the page, click on the “Choose Plan” button.

In most cases if you’re launching a new site, the cheapest plan – called Basic – is going to be enough. It’s only $2.95/month.

Bluehost basic

In the next step, enter the domain name that you’ve decided to get for your site:

Choose your free domain name

Next, provide your personal data:

Enter account details

Before continuing, it’s good to check and confirm the parameters of the hosting setup that you’ve chosen. This can be found in the section labeled package information:

bluehost signup 4

Note; you’ll get the lowest price if you purchase your hosting package for at least 12 months.

At this stage, you can click on “SUBMIT” and finalize your purchase.

b) Telling Bluehost to install WordPress for you

Since you now have signed up to Bluehost and have your hosting setup ready to go, the only element that’s missing is WordPress.

While you technically can install WordPress manually, why would you if you can get other people to do it for you, and for free! Here’s how:

As soon as you completed the sign-up process with Bluehost, you should have received an email from the Bluehost crew with some details on how to log into your customer profile and begin working on your site.

Once you’re logged in, Bluehost will show you an easy to use wizard that takes you through the process of installing WordPress on your hosting setup.

Alternatively, you can also install WordPress by going to the My Sites section and clicking on the Create Site button:

How to install WordPress at Bluehost

All that Bluehost needs in order to install WordPress for you is the name of your new site and the username/password that you want to use when managing WordPress. Once you’ve completed the wizard, your site is installed and ready to go

What is Elementor?

Elementor is a visual page builder plugin for WordPress enabling the creation of web pages in a live, visual way. It replaces the basic WordPress editor with a live frontend editor, so you can create complex layouts visually, and design your website live, without having to switch between the editor and the preview mode. The page builder enables you to reach a top-notch quality of design without needing to use code or CSS, and without relying on developers for help. For more information, please check this tutorial.

 
  
What is Mailchimp?

Written by Paul Jarvis

Mailchimp is software that lets you stay in touch with groups of people via email. It does this by letting you send newsletters people who’ve signed up for your mailing list. Mailchimp is what can power your email marketing efforts.

Mailchimp was founded in 2001 and now has over 700 employees and over 14 million users. They send, on average, over 1 billion emails per day!

What is Mailchimp? An email newsletter and marketing automation service you can use for free.Here’s what it looks like as of late 2017.

How does Mailchimp work?

Mailchimp is free software (that costs money once your subscriber list gets larger) where you can create, send and manage newsletters. Let’s define a few terms, before we go any further:

  • Subscriber: this is someone who’s said “yes” to wanting to receive emails from you. This is typically done when they sign up for your list from a form on your website or if they purchase a product from your digital store.
  • Mailing list: this is where subscriber email addresses are stored, think of it like a group of people who’ve opted into getting emails from you.
  • Newsletter: this is a type of email you send from Mailchimp to your list. Newsletters can be either campaigns or automations.

Mailchimp works by letting you send infinite newsletters to infinite subscribers, which is useful because email providers like Gmail, Hotmail and Yahoo limit how many people you can send emails to at any given time (typically about 20 people). Where Mailchimp is useful is that you can send to hundreds or even millions of people at the same time, the only limit being how many subscribers you’ve got on your list currently.

How does Mailchimp work?—it’s a email newsletter and automation tool that sends infinite emails to infinite subscribers. This is the dashboard, once you log in.

How do you send emails with Mailchimp? You create what’s known as a campaign or automation—you start a new email, you give it a design, you enter in what content you want it to have and you send it out.

Campaigns in Mailchimp send out at a specific time, like Dec 20th at 10:00am PST. Automations, on the other hand, send out automatically based on certain triggers—like someone signs up for your list (and triggers a welcome email), or buys a digital product from your store (and triggers a receipt), or fills in a survey (and triggers free bonus for filling it in).

Mailchimp also lets you do a lot of other cool things, like create ads on Google, Facebook and Instagram, make you own customized landing pages or create RSS-to-email automatic campaigns (which send every time you publish something new on your website). The best part about Mailchimp is what’s known as segmentation, which is a fancy way of saying that you can send a specific email, to specific people at a specific time. Where this comes in handy is when you want to do things like:

  1. Send a newsletter only to people who have not purchased your product already.
  2. Send a newsletter to people who wanted a specific content upgrade you’ve offered.
  3. Send a newsletter to people who wanted to be notified when you published a new blog post.

The amount of segmentation you can accomplish with Mailchimp is nearly infinite (it’s pretty powerful software), and I should you exactly what to do, why you should do it, and how to implement it in my Mailchimp video course, Chimp Essentials.

How much does Mailchimp cost?

To start Mailchimp is completely free—free campaigns, free automations, free landing pages, hooray!

Why is Mailchimp free? Because they know you’ll get hooked on email marketing, see how valuable it is, and become a customer of theirs for life. Plus, their company has a great corporate culture, that supports art and creativity, sharing, and helping others. Sure, they want to make money, but they want to make money by being really valuable to their happy customers.

The free plans with Mailchimp are great because you can use almost every feature they’ve got, including automations. The catch is that for every email you send, there’s got to be a tiny Mailchimp logo at the bottom, which promotes their service. This is a good thing though because if one of your subscribers signs up for Mailchimp by clicking the logo in your email, you get $30 from their affiliate program, which is called MonkeyRewards! If you want to get rid of the MonkeyRewards logo, you’ll need to purchase a plan, which starts at $10/mo.

If you don’t mind the MonkeyRewards logo, it only costs money once you hit 2,000 subscribers or 12,000 emails per month and then it starts at $20/month and goes up from there based on how many new subscribers you get each month. So really, you pay for how many subscribers you have, and since email marketing is so effective (more on this in the next section) you should be making more money from your list than you’re spending with Mailchimp.

Mailchimp offers a PRO plan, which is $199/month, but that’s not necessary (I don’t even use it and Mailchimp runs my entire business) unless you’re doing super fancy and complex email marketing things, like multi-variant A/B tests or comparative reports (if you don’t know what those things are, you don’t need them).

For myself, I pay about around $240/month for 40,000 subscribers which works out to under $3,000/year, which is good because my mailing list generates well into 6-figures of revenue for me (that’s a really good return on investment, right?)

Why use Mailchimp?

Simply put, email marketing is best return on investment you’ll see on the internet. Period. The end.

Using Mailchimp for your email marketing will be more effective than social media (exponentially more cost-effective), yellow page listings, or even paid advertising. According to a study by DMA, sending newsletters has an average return of 38x, meaning for every $1 you send paying for Mailchimp, you’ll typically make $38 back. Since Mailchimp is what I personally use for email marketing, and because I use all the advanced features Mailchimp has to offer, I typically see $120 return for every $1 I spend on my Mailchimp account.

PSST: You can read a full review of Mailchimp vs Mailchimp alternatives right here. A student of the course, Davida Pitts, helped her client raise $38,000 through Mailchimp on a crowdfunding campaign.

How does Mailchimp compare to others?

Mailchimp specifically (over Aweber, Drip or ConvertKit) is the best for email marketing because it’s easy to use, has amazing advanced features, and has really great pricing once you have to pay for it.

For example, what makes me the most revenue are sales funnels (if you sign up for the notification list at the bottom of this post you can see one) that is an automation which triggers to send when someone signs up for the Chimp Essentials list. It sends a survey to each new subscriber, which then customizes the content that gets generated in Mailchimp further along in the automation/drip sequence. It also stops sending the sales emails if someone buys the course, because there’s no need to pitch something if a person has just bought it.

How does Mailchimp specifically compare to other email marketing services? Here are detailed summaries:

Mailchimp’s best feature is that it’s fast and easy to do things like: creating a design for your emails, creating a simple automation sequence, creating a landing page and integrating with ecommerce stores.

Mailchimp’s worst features (see I don’t only drink their kool-aid) are two things. The first is that by default if you have several mailing lists in your Mailchimp account, you could end up paying for duplicate subscribers—but I should you how to easily avoid that in Chimp Essentials. Second is that their affiliate program sucks. Seriously, it’s awful. For every new paying customer you refer to them, called MonkeyRewards, they pay you $30 one time. Whereas a company like ConvertKit pays you 30% of each paid account, every single month. So if you refer a new customer to Mailchimp who pays $90/month for their account you get $30 total after 12 months, whereas with ConvertKit you’d get $324 after 12 months (30% of $90 is $27, times 12 months).

Conclusion: Mailchimp is great

If you run a business, you need to be using email marketing, it’s that simple. And, as we’ve just learned, Mailchimp is the best email marketing software there is, so why not sign up for Mailchimp’s free account today and get started?

If you need help getting started, I’ve written a super-in-depth tutorial on setting up your first Mailchimp account. If you’d like to turn your Mailchimp account into a revenue-creator for your business, check out my Mailchimp course, Chimp Essentials, it’s short and actionable video tutorials which show you exactly how to use Mailchimp in your business.

What is WooCommerce?

WooCommerce is a free WordPress plugin that adds e-commerce functionality to your WordPress website so you can have an online store. With just a few clicks, your WordPress website turns into a fully-functional e-commerce website.

If you’re asking “What is WooCommerce?”, chances are you already have a WordPress site, and you’re ready to begin selling, well, just about anything. In this post, we’ll cover what WooCommerce is, what it can do for you, and why you should use it.

What is WooCommerce? A Brief History

WooCommerce is a plugin that integrates easily with your existing WordPress site, turning your site into a fully functional WordPress e-commerce website with just a few clicks.

When the plugin was launched in 2011, it quickly became the primary solution for users looking to launch their own stores online.

Automattic (the owners of WordPress.com), acquired the plugin and its parent company in 2015 – it was their biggest acquisition to that date, and it has continued to experience explosive growth in the years since.

It currently powers over 99% of WordPress e-commerce websites in the US, Canada, and the UK (Source: BuiltWith.com.)

With over 27,000,000 downloads, and millions of active installations, it’s definitely the driving force behind numerous e-commerce sites (Source: WordPress.org.)

What Does WooCommerce Do?

WooCommerce provides basic store functionality right out of the box, with a free plugin available from the Plugin Repository, or right from your WordPress dashboard.

While it has hundreds of available extensions – more on that in a bit! – it offers some incredible functions right out of the box.

Easy Installation, Setup, and Integration

WooCommerce is designed to make getting started as easy as possible, with a simple installation and Setup Wizard to get your e-commerce store up and running with your WordPress theme.

WooCommerce Setup Wizard

  • Installation – The WooCommerce plugin is installed just like any other plugin; search for it in the Plugins options in your WordPress dashboard, and install and activate it with a couple of clicks.
  • Setup – When you install WooCommerce, the Setup Wizard will walk you through configuring basic steps to get your store up and running. Your e-commerce options are virtually endless, and the Setup Wizard cuts to the chase and highlights the most important options so you never miss a step.
  • WordPress Theme Integration – Because WooCommerce is compatible with WordPress, it works well with most WordPress themes. You can select the Storefront theme if you’d like to use the official theme – and just like the plugin, it’s free of charge!

Data Control

Never worry about losing control of your data – WooCommerce puts you in the driver’s seat.

  • Your Data, Always – When you use a third-party platform for e-commerce, if they close, your data is lost. With WooCommerce, you remain in charge of your data at all times. Data related to customer history and purchases, as well as store performance, is vital to running a successful e-commerce website.

Feature-packed Shopping Cart

Tailor your site visitor’s checkout process from start to finish, with processes that help you convert visitors into customers. From Payment Gateway to Checkout URLs, set up your site your way.

  • Payment Gateways – With WooCommerce, you can accept checks, cash on delivery, bank transfer, or use PayPal to accept major credit cards and other PayPal payments. Prefer Stripe? You can configure Stripe as a payment gateway using the Setup Wizard.
  • Geo-Location and Automatic Taxes – WooCommerce gives you the option to turn on geolocation and automatic taxes, so your shop will display the correct price including taxes to your customers, no matter where they are located.
  • Customizable Checkout Process – Completely control the checkout process from start to finish. You can choose to sell to specific countries or worldwide, set your checkout flow URLs, enable/disable guest checkout, and force secure checkout.
  • Default Currency – A wide variety of available currencies allows you to choose the currency you wish to use for your store.
  • Redirect Cart – You can enable the option to redirect your customer to their cart once a product is added.

Complete Control of Products

Whether you’re selling one product, one product with many options, or dozens, hundreds, or more … WooCommerce gives you total control over each and every one.

woocommerce-example-product

  • Unlimited Products – Start with your first product, and keep adding. WooCommerce gives you the option to add as many products as you’d like, only constrained by your hosting solution.
  • Product Types – Do you sell ebooks? Affiliate products? Your own one-of-a-kind stock? No problem. You can set your product type to Simple Product, Grouped Product, External/Affiliate Product, Variable Product or Virtual/Downloadable Product.
  • Product Variations – If your products are available with options, your customers can select those options when ordering, saving you both valuable time. Sizes, colors, prices, stock levels, images, and more can all be set for each available option.
  • Inventory – Take control of your inventory management! Stock levels, backorders, hiding out of stock inventory, email notifications when an item’s stock level is low or sold out, and more, all help you streamline and simplify product management.

Easy Shipping

WooCommerce not only makes selling your product easy, it makes it just as easy to get it to your customer. A variety of shipping options help connect your products to your customers with minimal effort!

  • Shipping Options – Make shipping less of a hassle with built-in options to offer Flat rate, International Shipping, Local delivery, or Local pickup. Set your rate to Automatic, and give your customer the lowest rate based on their address – or even offer Free shipping.
  • Shipping Calculation, Display, and Destination – Hide the shipping rate until an address is entered, offer a Shipping Calculator in your shopping cart, and let your customer ship to their Billing Address only, or to a separate Shipping Address.

Easier Tax Management

Running a successful e-commerce store means dealing with taxes. WooCommerce simplifies that for you with a variety of options designed to make handling taxes much less stressful.

  • Tax Management – Since WooCommerce is an online product built for selling products online, handling taxes on sales is built right into the plugin. Custom tax rates, major tax rate calculation, and geo-location tax rates are just some of the available options. You can also define tax rates, and control the tax rate assigned to your shipping costs.

A Leader in Marketing and Search Engine Optimization

Building a better mousetrap won’t bring anyone to your door if they don’t know you’ve built it! WooCommerce leverages the power of WordPress SEO to help get the word out, and let your potential customers know you’re there.

  • WordPress SEO – Because WooCommerce runs on WordPress, your e-commerce store gets the benefit of the baked-in SEO options provided in WordPress. Because of that and the granular controls provided for key SEO options, WooCommerce storefronts get a significant SEO boosting.
  • Coupons and Discounts – Easily enable discounts and coupon codes, without ever discounting tax.
  • Reviews – Product reviews are essential to encourage online sales, and you can enable them right from your dashboard. Optionally, you can allow reviews from verified customers only, and display a label identifying the reviewers as verified.

Keeping You Informed

Selling products is a great start, and with WooCommerce reports, you can track what you’re selling, spot trends, and analyze your data to plan future growth.

  • Store Dashboard – Quickly view your traffic, orders, and status summary from the built-in dashboard.
  • Reports – With WooCommerce reports, you can view your gross and net sales, and print reports.
  • Analyzing – Track your growth trends and sales to help plan the store growth.

Customer Management

From visitor to customer, from customer to repeat client – the Customer Management tools in WooCommerce make it easy for your site visitors to take the next step.

  • Accounts and Passwords – Encouraging your customers to create accounts, and making it easy for them to do so, will help you retain your customers. You can set up your WooCommerce installation to optionally autogenerate passwords, and generate the customer account username from the customer’s email address, making the account creation process flow more smoothly.
  • iOS App – Because your store should go with you! Easily check your product catalog, product details, orders, and more, right from your iOS device.

Easy Mobile E-Commerce

Customers on phones, phablets, and tablets are a growing demographic, and WooCommerce makes sure your customers have a great experience no matter which device they are shopping from.

  • Mobile Friendly – “mCommerce,” or Mobile e-commerce, commands a large portion of online sales, with projected growth increasing astronomically. WooCommerce is mobile-friendly, so that you never miss out on a sale due to your customer’s device.

All of this, and so much more, is bundled right into the core plugin – enough to set up your own e-commerce store right out of the box.

Just in case, though, there are WooCommerce extensions.

Fully Extendable

With WooCommerce extensions, the sky truly is the limit. Over 450 extensions and counting mean that you can configure your shop in virtually limitless ways.

Instead of adding to the core plugin, extensions are add-ons that work only if WooCommerce is installed first, and they add additional functionality to your e-commerce website.

You can grab free and premium extensions from within the WooCommerce shop, and there are many additional plugins that are designed for or compatible with WooCommerce in the WordPress plugin directory.

Why Should I Use WooCommerce?

Now that we’ve answered “What is WooCommerce?” and “What can WooCommerce do?”, the answer to “Why should I use WooCommerce?” is readily apparent. From ease of use to SEO, control over inventory to mobile readiness, WooCommerce is the clear choice for your WordPress e-commerce site!

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